With millions of new web pages and videos being added to the Internet every day, you need rich and vibrant digital content as bright as a peacock’s plumage to enable you to stand out from the crowd.

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Where Social Networking Works, The holy grail of training, the “learn from experience” paradigm, is just a polite way of saying "learn from making mistakes." While learning from making mistakes is effective the mistakes can often b...read more.

We Become Social, We now have a Metaplume Facebook site, er, page, and read more.

Social Networking for Freelance Professionals, Thinking and quitting smoking seem to be mutually exclusive. Sigh. I wrote my last book without cigs, mostly anyway, so I expect this will get better. Soon, I hope. More gum. ...read more.

Facebook: From Pianos to Pizza, Using Facebook to market funeral services. Not the first service you would think of; quite unlikely actually. Hmm, what next? What other services or products are just as unlikely? ...read more.

Facebook Generations, Facebook marketing requires commitment. Not every company will want to enter into such an open-ended, friend-building exercise. For them, and all companies actually, the question must be asked: Do you...read more.

Facebook: Crossing the Dynamism Divide, Much of traditional marketing–the advertising part certainly–was fire and forget, you made and launched the ad then sat back and waited for results. It was static messaging. Then came the internet a...read more.

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